Welcome to the JCB Group

Throughout all our JCB Group dealerships in Kent and Sussex, it is our aim to deliver a personal, friendly, caring and professional service to all of our customers.

At the JCB Group we provide our customers with quality new and used vehicles, full aftercare facilities, fleet, rental and motability services, exceeding a customer's automotive expectations. Whether you're just around the corner or across the country, our premium products are here for you. From convenient vehicle delivery to our JCB Vroom collection service, we go the extra mile and provide the JCB Group difference.

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JCB Group Timeline

Dec 1998

The JCB Group Is Born!

The first showroom at JCB Medway Volkswagen opens its doors.

In 1998 our Owner and Managing Director, Jonathan Bischoff, had worked his way up to Sales and Brand Manager in Kent's car industry. However, Jonathan wanted to do things differently. Considering this, Jonathan contacted Volkswagen, a brand he most respected, and put forward his case. In December 1998 he was selected to be one of the first Volkswagen Sponsored Retailers, and, at 28 years old, the youngest. Thus, the JCB Group was born with just one showroom, which is now our Head Office, at JCB Medway in Gillingham Business Park.

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Jan 2002

JCB Volkswagen adds a second showroom

JCB Volkswagen Ashford is opened on the prestigious Orbital Business Park site.

´02
May 2004

Volkswagen Commercial Vehicles are added to the fold

JCB Sittingbourne Van Centre is the first Volkswagen Commercial Vehicle site in the group to open.

´04
Feb 2008

The JCB Group take on management of 2 trade parts centres

The JCB Group are asked to manage two Volkswagen Group Trade Parts Specialists (TPS) Centres in Rochester and Essex. They are regularly winning excellence awards.

´08
Jun 2009

Commercial Vehicles arrive at Ashford

A second Volkswagen Commercial Vehicles outlet is opened on Orbital Business Park.

´09
Aug 2009

Honda is added to the Group

JCB Honda opens on Ashford Orbital Park for sales and servicing. Currently now just specialising in Honda maintenance and servicing.

´09
Feb 2013

Eurovans Group in Sussex joins

The Eurovans Group in Sussex is acquired. A well-established reputation builds further and branches at Crawley and Eastbourne bring the total Volkswagen Commercials retailer count to four sites.

´13
Jun 2014

The Courtyard Ashford comes onboard

The site at The Courtyard, Orbital Park, Ashford opens first as a Suzuki dealership and latterly as a SEAT and CUPRA retailer.

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Aug 2014

Crown Quay Building Purchased

The Crown Quay building is purchased and JCB Sittingbourne Van Centre thus doubles in size.

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Jan 2015

Euro Commercial Trade Centres are established

Euro Commercial Trade Centres are established - first in Eastbourne and now at Ashford - as an outlet for the large range of good quality part-exchanged vans the sites attract.

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May 2016

The Worthing site is established

The Worthing showroom joins the Group as a Škoda franchise and latterly as a Volkswagen Commercial Vehicle authorised repairer too.

´16
Jan 2018

Acquisition of Hidsons Group in North Kent

The acquisition of the well-established dealer group in the Medway towns adds a further 4 sites to the Group. Brands include Kia, Citroën and SsangYong (now KGM).

´18
Jul 2018

20th Anniversary Party!

Time to celebrate! The JCB Group holds a staff party for employees and their families to mark the 20th year of business. Still under the ownership and management of Jonathan, this is an achievement worth honouring.

´18
Mar 2019

Euro CUPRA & SEAT Crawley opens

The Snow Hill showrooms are refurbished and a state-of-the-art make-over heralds the opening of CUPRA and SEAT separate retailers as the brands divide into two separate marques.

´19
Jan 2020

Renault & Dacia are added to the brand portfolio

Renault and Dacia join the JCB Group, increasing the reach of the company to include Renault UK.

´20
Aug 2021

JCB Renault opens in Canterbury

The group expands its new brand into a new area and JCB Renault and Dacia opens in Vauxhall Road, Canterbury.

´21
Apr 2023

CUPRA expands to Ashford

The CUPRA brand continues to flourish as a marque in its own right. JCB CUPRA Ashford opens at Ashford Orbital Park, sharing a showroom with SEAT and replacing the Suzuki sales outlet.

´23
Sep 2023

JCB - largest Renault & Dacia dealer in Kent

JCB Renault and Dacia Ashford opens at the former JCB Honda site at The Parade, Orbital Business Park. The JCB Honda brand is still represented as a popular authorised repairer centre. JCB is now the largest Renault and Dacia dealer in Kent with 3 sales and servicing sites.

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Dec 2023

JCB Volkswagen Tunbridge Wells joins the family

New Year 2024 sees the JCB Group welcome JCB Volkswagen Tunbridge Wells into the family, our third Volkswagen passenger car site in group. With an already well-established reputation for excellence, this branch's arrival makes us the South East's largest privately owned, family-run Volkswagen dealer group.

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Jan 2024

JCB open the 1st Alpine standalone showroom in the UK

JCB Alpine Canterbury opens as the first 'standalone' Alpine showroom in the UK, opening a door into the premium sports car market.

´24
Feb 2024

Ashford Orbital Kia & Mazda join

Ashford Orbital Kia & Mazda join the Group. This affirms the JCB Group as the largest Kia dealer in Kent and adds the Mazda brand to the portfolio. A Mitsubishi repair centre is included and a diversification into the Kia Rental business.

´24
Apr 2024

Euro Commercial Trade Centre Ashford opens

Euro Commercial Trade Centre Ashford opens, following the success of the idea in Eastbourne. A large supply of great value, good quality vans and commercials is displayed on the largest forecourt of the group.

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Aug 2024

JCB CUPRA & SEAT Medway opens

JCB CUPRA & SEAT Medway opens in Rainham, Kent in the former Mercedes-Benz Van showroom. With a fully refurbished and updated retail space and new corporate branding, this makes the JCB Group the largest CUPRA & SEAT dealer in Kent.

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Jan 2025

JCB Kia Bromley opens

JCB Group become the proud new owners of Bromley Kia, now JCB Kia Bromley. The Group expands into the area of Bromley, in Beckenham, a great step for the group as it is in an area with a rich automotive history. This Kia site is famously known as the 'Chinese Garage'.

´25
Jul 2025

Euro branches are renamed JCB

Our branches that historically were named 'Euro', are renamed 'JCB'. Thus the branches feel even more part of the JCB Group family. JCB Van Centres in Crawley & Eastbourne, JCB CUPRA, SEAT & Škoda Crawley and JCB Škoda Worthing launch their new names.

´25