The JCB Group’s May Madness “Medway to Marrakesh” … 1,830 miles for Help For Heroes

It’s 1,830 miles from The JCB Group Head Office in Medway to central Marrakesh in Morocco.
The challenge is for all our staff to join in our fitness challenge and total up the number of miles we can do between us to “get to” Marrakesh!

Staff can choose to walk, jog, cycle, swim or row (in the gym or outside – individually or together).

They are asked to keep a record of the number of miles they do during the month of May, and submit the total on our staff intranet.

We've asked staff to donate £2 per person to enter, all money raised goes to our first JCB staff nominated charity - Help For Heroes.

We have chosen one charity per quarter for the group to support, and are planning fun events for staff to take part in!

For our May Madness Challenge - if we “get to” Marrakesh, Jonathan Bischoff, our Managing Director, will match the amount we raise – so double the money goes to Help For Heroes! (Of course we are not all going to Marrakesh, but it's good to have a goal!)

So, Let’s Do It!

Additional sponsorship and donations from friends, relatives and customers are welcome.

If you would like to support us, please text JCBQ99 £2 to 70070 or donate online at

Some ideas we've suggested to get our staff motivated include:

  • Track your daily steps on a Fitbit.
  • Walk around the block at lunchtime
  • Try a jog in the park with the kids at the weekend
  • Turn your gym session into May Madness and count the miles you row in the month
  • Get some friends together to cycle one evening
  • Pop in for that swim you’ve been meaning to do after work
  • Do a combination of all of the above and get even closer to our goal!

We want to get fitter and raise money for this great charity too!
Follow our progress on the JCB Facebook page.