Sales Controller - JCB Euro Skoda/SEAT & CUPRA Snowhill, Crawley

The JCB Group is a family-run business going through an exceptional period of growth and this is set to continue. We have 25 locations across Kent, Sussex and Essex and around 600 employees covering numerous internationally recognised brands eg Volkswagen Passenger Cars, Volkswagen Commercial Vehicles, SEAT, SKODA, CUPRA, Kia, Renault, Dacia, Alpine, Mazda and TPS.

Are you an experienced automotive sales professional with a passion for performance, strong leadership skills, and a keen eye for retail opportunity? We are looking for a Sales Controller to join our dynamic dealership team and drive the success of our car sales.

About the Role

As our Sales Controller, you will play a key role in managing the day-to-day performance of the car sales department. You’ll support the sales team, ensure outstanding customer service, and maximise profitability across all used vehicle sales channels.

Key Responsibilities

Selling New & Used vehicles to obtain commission
Drive sales performance to meet and exceed targets
Support, coach, and motivate the sales team to deliver an exceptional customer experience
Manage pricing, stock presentation, and online listings to ensure maximum visibility
Oversee part-exchange valuations and ensure accurate appraisals
Monitor enquiries and lead management, ensuring timely follow-up
Work closely with the Head of Business to deliver departmental objectives

About You
Proven experience in automotive sales—ideally in a controller, senior executive, or management role
Strong coaching and leadership abilities
Excellent communication and negotiation skills
High level of organisation and attention to detail
A customer-first mindset with the ability to drive results
Full UK driving licence
 
If you're a motivated sales leader ready to take the next step in your career, we want to hear from you!

Hours of Work: 

Monday - Friday 08:00 - 17:30 with a 1 hour unpaid lunch break

Saturdays 08:30 - 17:00 with a day off in lieu

You will be part of a varied and progressive dealer group with opportunities for progression and development.

We offer a competitive holiday allowance, pension scheme, as well as the option to purchase new and used cars for yourself and your family at really competitive prices.

If you feel this role is for you and would like the opportunity to work for a fantastic company who has its people and customers' very best interests at heart then apply online today.

**Please note only applicants successfully shortlisted for interview will be contacted**